Despite the difficult situation for the event industry, Prolight + Sound sees itself on track for the coming edition from 13 to 16 April 2021. A comprehensive hygiene concept ensures safe participation and can be flexibly adapted to current requirements.
Numerous key players from all areas of the industry are aware of the great relevance of a joint meeting place, especially in times of enormous challenges. Among the companies that have already declared their participation in Prolight + Sound 2021 are industry leaders such as Adam Hall, Analog Way, ARRI Arnold & Richter Cinetechnik, ASM Steuerungstechnik, Audio Technica, Avolites, Ayrton, Bosch Rexroth, Bütec, Cast C. Adolph & RST Distribution, Chainmaster, Chauvet, Clay Paky, D.T.S. Illuminazione, Epson Germany, ETC Electronic Theatre Controls, FBT Elettronica, Gerriets, GLP German Light Products, Hearsafe, JB-Lighting, Klotz, König & Mayer, KS Beschallungstechnik, Kvant, Lawo, Leyard Europe, Link, Maquinas Iberica, Meyer Sound, Microtech Gefell, Milos, Mipro, Pan Acoustics, Peavey Electronics, Robe, Robert Juliat, ROE Visual Europe, SEEBURG acoustic line, SBS Bühnentechnik, SGM Deutschland, TAIT International, TW Audio, Waagner-Biro and many more. A risk-free, non-binding declaration of participation is still possible for all companies in the industry.
“Given the exceptional situation, the industry’s commitment to Prolight + Sound 2021 exceeds our expectation,” says Mira Wölfel, Director Prolight + Sound. It is not only the commitment of leading companies that sends out positive signals – the associations of the event industry also support Prolight + Sound. “The fair offers a great opportunity to ‘re-start’ our event industry”, says Randell Greenlee, Director of Business and International Affairs, Association for Media and Event Technology (VPLT).
Ilona Jarabek, President of the European Association of Event Centers, adds: “To do without Prolight + Sound as the world’s leading trade fair for event technology in 2020 was one of the many, many painful experiences of the corona pandemic. The fair in spring 2021 will therefore become all the more important in order to revive the direct exchange between hall operators and service providers and, together with all the protagonists, to find further ways out of the crisis.”
In consultation with the responsible authorities, Messe Frankfurt has drawn up a detailed concept for the resumption of its events, which includes hygiene, medical and organisational measures. The safety of exhibitors, visitors and employees is the top priority – at the same time, the smoothest and most successful possible trade fair operations are guaranteed.
When adapting the hygiene concept to the special requirements of Prolight + Sound, it was important not to restrict participants in their walking routes and to dispense with a one-way street principle in the halls. For this reason, the organisers have opted for corridors with a minimum width of 5 metres, which can be walked on in both directions. In addition, there will be a spacious entrance area and additional waiting, communication and lounge areas. Messe Frankfurt’s state-of-the-art ventilation system supplies the exhibition halls with around 75 m³ of fresh air per hour and person during the event – four times more than in open-plan offices and more than eight times as much as in normal hotel rooms. There are also adjustments in visitor management, including regulated ticketing with pure online advance booking and full registration. As part of its hygiene concept, Messe Frankfurt is also implementing contactless access controls and is once again intensifying the cleaning of more heavily frequented areas and spaces. Of course, masks and disinfectants will be provided in sufficient quantities.
Prolight + Sound 2021 will be held entirely on the eastern section of the Frankfurt Exhibition Centre and will occupy Halls 3.0, 3.1 and 4.0 for the latest solutions from the ProAudio, ProLight, ProStage, ProMedia and ProEvent segments. In addition, associations will be presenting themselves in the foyer of Hall 4.1, which is also home to the job market. On the “Agora” outdoor area, exhibitors have the opportunity to present their solutions under open-air conditions. The hall plan is online available at: prolight-sound.com/hallplan.