At this year's Auto Beijing, Volkswagen once again relies on the knowhow of Vok Dams China. The experts for events and live-marketing are responsible for Volkswagen's brand production at Auto China for the sixth time this year. The ten-day Auto China, which is held annually, alternately in Beijing and Shanghai, is one of the world's leading fairs in the automotive sector. Vok Dams was commissioned with the development of the brand communication within the framework of an integrated media and performance staging as well as the public day show management. The result was a dynamic, urban brand experience - lively, modern and precisely tailored to the target group of Volkswagen. The powerful and clear graphic and show design on the 2,000 square meter exhibition stand underlined the brand message of the Volkswagen, which last year repositioned itself globally with "New Volkswagen".

Volkswagen again trusts on Vok Dams China for Auto Beijing 2020

At this year's Auto Beijing, Volkswagen once again relies on the know-how of Vok Dams China. The experts for events and live-marketing are responsible...
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Davinci Meeting Rooms and MeetingPackage launches integrated solution

Davinci Meeting Rooms and MeetingPackage with integrated solution

MeetingPackage and Davinci Meeting Rooms have launched their integrated solution. More than 5000 new Davinci meeting and event spaces are now available through all...
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Imex Group and Meet Germany announce partnership

Imex Group and Meet Germany announce partnership

Joint action is becoming increasingly important. Following this principle, the Imex Group and Meet Germany have announced a cooperation. This includes the development of...
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CWT easy meetings launched

CWT easy meetings launched

MeetingPackage and CWT Meetings & Events, the M&E division of the leading global travel management company, have launched their direct-booking platform for small meetings,...
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On-site, hybrid and digital at Messe Frankfurt

On-site, hybrid and digital at Messe Frankfurt

In the last quarter of 2020, a series of events is taking place on Messe Frankfurt’s exhibition grounds – including Hypermotion, the first hybrid...
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Messe München offering new hybrid platforms

Messe München offering new hybrid platforms

Messe München is devising new digital formats during the intensifying coronavirus crisis and is enabling exhibitors and visitors to take part in trade fairs...
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